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Domino’s Campaign Follow-Up: “Pizza Holdouts”

A few months ago we highlighted the Domino’s “Pizza Turnaround” campaign. Domino’s actually listened to its critics about the taste…
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Word of Mouth Marketing the Latest Method of Persuasion

Marketers employ a number of ways to persuade their audience to take action. From advertising to public relations to social…
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Laugh of the Day

Ahhh spring is here. The birds are chirping, the flowers are blooming and this pretty much sums up how we’re…
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Scandals, Economy are Making Endorsement Deals Rare for Athletes

The public apology is in the books and the rehab stints are over but the backlash from the Tiger Woods…
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Nike’s “Human Chain” Ad

There’s not a whole lot to say about Nike’s new Olympics ad except that it’s just really cool. Visibly intriguing.…
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Super Bowl Ad Winners and Losers

Another Super Bowl has come and gone and the advertising industry is buzzing about the latest ads. Here at R&M,…
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When Taking Risks Goes Wrong: 10 of the Worst Super Bowl Ads Ever Created

Advertising’s biggest stage, the Super Bowl, is almost upon us and we at Robmark are more than excited to see…
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Truth in Advertising: The Domino’s Story

     If you’ve been watching TV recently, you might have seen the new Domino’s ads that promote their newly reinvented…
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Super Bowl Ad Prices Drop as Recession Continues

       If you’re football fanatics like us, January is an exciting time. The playoffs are well under way and each…
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Gotta Give Props to the Geico Creepy Eyes Campaign

As advertising professionals, knowing what makes a great advertising campaign is in our job description. There are many elements of…
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Great Moments in False Advertising

This article is a little more than a week old, but I thought it was worth sharing. I know we’ve…
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Vote for your favorite commercial of the 2,000s.

Hi everyone! It’s been a busy Monday and Tuesday here at R&M, but there’s always time to watch some great…
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