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Social Media

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How To Use Periscope for Business

Are you looking for a new way to reach and engage your customers? Social media platforms offer a variety of…
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Google+ is on Life Support

In a last-ditch effort to save Google’s social media platform, Google+, the search engine giant is no longer requiring you…
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Marketers Rejoice: Instagram Opens Up Advertising For All

Social media advertising is not new; Facebook started this trend in 2006 when the company realized that in order to…
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Social Media is the New Black Hat

 The ultimate goal for every business is to be in the number one spot, or at least the first page,…
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Facebook and Nielsen Partnership to Track Mobile TV Viewing

In 2012 Nielsen, a global information and measurement company, developed a partnership with Twitter, which launched Nielsen Twitter TV Ratings.…
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A.1. Rebrands and Breaks Up on Facebooks

A.1. announced that they dropping the "Steak Sauce" from their name and rebranding to include more than just steak with…
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DirecTV Releases “Get Rid of Cable” Twitter Story

It’s always fun when brands ask for input on their ad campaigns and actually use them. And with social media…
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HootSuite Uses Game of Thrones for Self Promotion

HBO’s Game of Thrones premiered on Sunday and many brands got in on the action with GOT-themed tweets, Facebook posts…
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Facebook Rolling Out Video Ads

Your news feed is about to get busier, folks. Facebook is adding a pretty significant  piece to its advertising portfolio…
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Esurance Orchestrates Amazing Super Bowl Campaign

You’d think that in order to receive an awesome return from a Super Bowl ad, you’d actually have to air…
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Arby’s Grammy Awards Tweet Wins The Night

Today’s example of "brands that win at Twitter" is a special Grammy’s edition featuring none other than Grammy winner Pharrell…
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Canadian Man Makes Friends with Local Facebook Page

One of the most disheartening feelings as a social media coordinator for a business is posting interactive content and questions…
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