On THE MARK

“Like” Pepsi, Get Pepsi

This may the simplest, yet most effective way to get people to "like" your brand’s page on Facebook. There have been a lot technological advances to vending machines lately and brands are using them to their fullest marketing advantage. Recently we...

The Buddy Cup from Budweiser

Budweiser’s latest marketing stunt is creepy and awesome at the same time. In Brazil, which is known for its parties, the beer giant has created a cup that integrates with your Facebook account through your mobile device so that when you clink cups with another...

12 Internet Firsts

Take a step back in time and take a look at this awesome list of 12 Internet firsts. As plugged in as we are now, it’s hard to believe how new the World Wide Web was at one point and how it has completely shaped our current lives. The first email was sent in...