Our client, Critz Auto Group, is celebrating its 75th anniversary this year, and we started rolling the celebrations this month with an advertising and public relations campaign. A 75th anniversary official logo and complementary branding was added to print and television advertising as well as the planning of news stories highlighting the company’s success and community involvement. Today, reporter Craig Harney from WTOC met us over at the dealership to interview Dale Critz Sr. and Dale Critz Jr. on the rich history of the dealership. Below are a few photos from the interview as well as a really cool photo from the early days of the dealership. Watch WTOC’s evening news on Monday for the full story. A huge congratulations to our client on such an incredible milestone!
