Over the last two weeks, you may have noticed an increase of videos of people dumping cold water on themselves posted on social media. These videos are part of the #IceBucketChallenge. The challenge is very simple: pour ice water on yourself and film it within 24...
Hello Denizen. You may not have heard of the agency but it’s practically guaranteed you have seen their work. Do you remember the video that went viral back in April of a tiny hamster eating a tiny burrito? Hello Denizen. Denizen is an award-winning social...
This awesome marketing ploy from Germany has all of our favorites: creative digital strategy, innovative outdoor advertising and, man’s best friend. Healthy dog food makers, GranataPet, have set up "fetching stations" in parks across Germany to...
To those who think direct mail doesn’t work: this is certainly an unconventional yet effective method. Smile Train, who we’re sure you’ve received mail from a time or two before, is a nonprofit that provides surgeries at no cost to children born with...
Admit it – you’ve asked for a late check-out a time or two. There’s just something about sleeping in and extending your vacation a little longer that makes late check-outs so wonderful. Besides, why do they need you to be out of the room so early...
In today’s "feel good" marketing story, British dog food company, Baker’s, has created a doggy vending machine which it has placed in a London park. If the doggies fetch the ball and put it in the right slot on the machine, they are rewarded with...
